Everything KROVA does, in the order you’ll need it.

KROVA is your AI business analyst. It reads every customer conversation across WhatsApp, Instagram and voice calls, then tells you who’s hot, who’s slipping, what’s at risk, and exactly what to say next.

Every night at 10 PM it scans everything that came in. By 8 AM you get a WhatsApp briefing telling you what to do that day. You approve, KROVA sends. That’s the whole loop.

Sign-up takes under a minute. Then choose a plan on the Billing page (from ₹2,999 a month plus 18% GST).

1. 1

   Open the sign-up page

   Visit /signup from the navbar, or click Start free.
2. 2

   Enter your details

   Full name, email, and a password of at least 8 characters. Or skip the form and use Continue with Google.
3. 3

   Confirm your email

   We send a verification link — click it to activate the account. Google sign-ins skip this step.
4. 4

   Land in the setup wizard

   You're dropped straight into the four-step onboarding flow described below.

Already have an account? Three ways back in.

After sign-up you land in a four-step wizard. Total time: about five minutes.

1. 1

   Business profile

   Your business name, city, type (coaching, clinic, salon and so on), and the WhatsApp number where briefings should arrive.
2. 2

   Connect channels

   Pick at least one — WhatsApp, Instagram or Voice. You can add the rest later.
3. 3

   AI setup

   Describe what you sell in a paragraph, and what makes a good lead. The brain uses this to score every conversation.
4. 4

   Launch

   Done. KROVA starts watching your channels, runs its first analysis tonight at 10 PM IST, and briefs you at 8 AM tomorrow.

Every morning at 8:00 AM IST, KROVA sends a WhatsApp message to your registered number. The whole briefing takes under a minute to read.

What you can do from the briefing

• Reply YES to approve every suggested draft in one tap
• Reply with a number to approve just that one action
• Tap any name to open their conversation in the dashboard
• Reply STOP to pause briefings — you can turn them back on any time

An action is a draft reply waiting on you. They show up in two places: the briefing carries the top five, and the Actions tab in the dashboard has all of them.

Everyone who messages you becomes a relationship automatically — no contact forms to fill. KROVA builds the database out of inbound chats.

Each person gets

• A status — hot, warm, cold, converted or lost
• A health score from 0 to 100 showing relationship strength
• Their primary channel (WhatsApp, Instagram, Voice)
• A timeline of every conversation, across every channel
• An assigned team member, if you have a team
• Notes and commitments — anything you promised them

Open /dashboard/intelligence for the deeper signals. The brain surfaces eight categories of insight.

A channel is any inbox — or phone line — KROVA reads from and writes to. Three are supported today, and you can connect more than one of each — useful if you run two WhatsApp numbers.

The channel that matters most for Indian SMBs. KROVA supports WhatsApp Business. Personal WhatsApp is not supported.

1. 1

   Open Settings → Channels

   Click the WhatsApp tile.
2. 2

   Scan the QR code

   On your phone: WhatsApp Business → Settings → Linked Devices → Link a Device. Scan the code shown in KROVA.
3. 3

   Wait for confirmation

   A confirmation appears within about ten seconds, and KROVA starts syncing your recent chats immediately.
4. 4

   Set the briefing number

   Make sure the same number is entered in Settings → Briefing — that's where the 8 AM message goes.

Works with Business and Creator accounts. Personal accounts aren’t supported by Instagram’s API.

1. 1

   Switch to Business or Creator

   Instagram → Settings → Account type → Switch to Business, if you haven't already.
2. 2

   Link a Facebook Page

   Instagram's API requires a connected Page. Creating one takes a minute if you don't have it.
3. 3

   Click Connect in KROVA

   Settings → Channels → Instagram sends you to Meta to grant permissions.
4. 4

   Approve permissions

   Allow KROVA to read and send DMs.

A real phone number your customers can call, answered by KROVA’s AI in real time. India regulatory KYC is required before a number can be purchased — budget about a day for approval, not the ~2 minutes other channels take.

1. 1

   Create your voice subaccount

   Voice → Regulatory KYC & Compliance → Create Subaccount. One click, instant.
2. 2

   Register your business identity

   Registers your business name with the carrier for KYC.
3. 3

   Upload KYC documents

   Registration Certificate and any other document types listed. Each type may ask for extra details (e.g. your registered business name) — the form will prompt for it.
4. 4

   Submit and wait for carrier approval

   Status moves to "In Review by Carrier", then "Compliance Approved" once cleared.
5. 5

   Search and buy a number

   Voice → Phone Numbers, once approved. Search by area code (e.g. 80 for Bengaluru — no leading zero) and connect.

Drafts come out in your tone rather than generic chatbot language. The AI learns from two places: the messages you’ve already sent, and your edits to its drafts.

Where to teach it

Guardrails are hard rules the AI cannot break — never quote below a floor price, never name a competitor, never make a medical claim.

Common guardrails owners set

• Never quote prices without my approval first
• Never recommend a competitor's product
• Never promise delivery faster than 48 hours
• Never use slang like 'bro' or 'mate'
• Always confirm before booking an appointment
• Never share my personal phone number

Autopilot lets you set when this happens, do that rules. Set one once and KROVA runs it from then on.

Popular recipes

On the Pro plan you can invite up to five team members. Each gets their own login and a role.

How to invite

1. 1

   Open Settings → Team

   The team list lives at the bottom of Settings.
2. 2

   Click Invite member

   Enter their email and pick a role.
3. 3

   They receive an email

   The link takes them through a 30-second sign-up.
4. 4

   Start assigning conversations

   On any customer page, set the Assigned dropdown to that team member.

The mobile app has full parity with the web dashboard, on iOS and Android.

A quick map of where each setting sits in the dashboard.

KROVA is built for Indian SMBs under Indian data law. Your conversations stay yours.